Brand Strategy

“Building or reenergizing your brand starts with answering some questions about your product or business.”

You need a strong brand to capture new market attentions but the real question is  “How do you build one?” Building a strong brand is about having a clear understanding of what your brand stands for and then making sure everyone else understands it too.

 

If you’re serious about building your branding your new market, don’t start advertising  just yet,  because marketing tactics are the last step. Building or reenergizing your brand starts with answering some questions about your product or business.

We design our entry plan around your specific brand by answering to below questions in order to build a strong brand:

  • Decision over a direct or indirect export strategy?

  • How do we enter a new market?

  • Is this market most appropriate for our products?

  • What are the barriers to an entry? 

  • How can we increase profitability in a new market?

  • What are legislations in the new market?

  • How to set up our distribution in the new market?

  • Is our target market crowded, or is there room for us to develop our product ?

  • How can we take advantage of current consumer trends  in the new sectore? 

  • What regulations are there for our distribution in the export market?